![]() There are not many research efforts undertaken in Strategic Management in Micro, Small and Medium scale industries in north Karnataka. Over years, there has been considerable change in business practices followed in view of various factors like changing business scenario, intense competition, customer-dominance, government focus and support, societal expectations, etc. Every entrepreneur follows some management principles to run the show, irrespective of size and nature of business. Management has no more remained an excellence in any one of the field of manufacturing, marketing, finance, human resource, engineering, etc., rather the modern management propagates integration of all these functional areas to achieve combined excellence. how you can perform better than your competitors consistently and in all the functional areas. ![]() Strategic Management is everything about competitive advantage i.e. The Strategic Management is now gaining prominence in the corporate board rooms where major policy decisions on investments and returns are made. SMIs also constitute a high proportion of a nation " s business activities and generate more employment opportunities than the large corporations in recent years. This is true for both developed and developing countries. Micro, Small and Medium Enterprises (MSMEs) play a very important role in a nation " s economy.
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